Pembe Cooking Oil
When Pembe wanted to launch their new cooking oil products, they asked Giraffe to build a campaign around the launch and enhance the product awareness in the country. The Giraffe team decided to prominently feature public figure Lulu Hangala Wood as the face of this campaign.
Our team also suggested a donation from Pembe to be given by Lulu to local charities. She was able to donate bags of flour to several charities in the city, while showing them easy ways to use the products in the kitchen, highlighting Pembe’s social responsibility and care for the local people.
Client: Pembe
Work Undertaken: Production, Design, and Content
